Field Service Europe 2014 (past event)

20 - 22 October, 2014

Movenpick Hotels, Amsterdam , Netherlands

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David Burns


Group Executive, Global Business Services
Telstra

Check out the incredible speaker line-up to see who will be joining David.

Download The Latest Agenda

Day 1

Monday, August 10th, 2015


11:10 Workshop C: Where Art & Science Collide - From New Sales To Renewal Sales

While there is an art to selling new products, there is most certainly a science to selling renewals. Join “renewals scientists” from ServiceSource for an interactive workshop on how to combine the essential elements of data and technology to accelerate your recurring revenue by an average of 15 percentage points.

In this interactive workshop we will "step into the lab" and work together to:

  • Dissect the essential analytics and KPIs of a prize-winning renewal process
  • Explore proven sales "science" for retaining and growing existing customers
  • Outline a successful approach to recapturing expired service revenue

Day 2

Thursday, September 10th, 2015